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Easter Weekend Artwork

For this campaign, I produced an original artwork based around the theme of Spring wildlife and plants, to tie the design into the landscape that is such an important selling point for all of our activities, but with a sense of refinement and class that reflects the upmarket nature of the offering at Snape Maltings.

I created the Easter egg from several hand-drawn elements that could then be recombined in different formats to create artworks that were linked together visually but could be optimised for their individual setting, specifically the road-signs which need to be high-contrast and extremely simplified to ensure they stand out on the road side when viewed at speed.